For Anyone Questioning Gen Z’s Commitment to America: DON’T
Neither hot takes, nor lazy takes are helpful in understanding Gen Z, what motivates their activism, or how to reach them.
John is the director of polling at the Harvard Kennedy School Institute of Politics and the author of Fight: How Gen Z is Channeling Their Fear and Passion to Save America.
The Washington Post referred to John as one of the world’s leading authorities on global sentiment, opinion, and influence,
especially among young Americans and in the age of digital and social media. John is also co-founder of SocialSphere, a Cambridge-based public opinion and analytics company.